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February 2010

Cover Story
As 2010 gets into high gear and advisors find themselves in the midst of an increasingly regulatory climate, what are the best strategies to maintain an ethically sound business?...


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Featured Articles


2010 health care watch
For months now, issues regarding health care and health care reform have led the news, prompting Senior Market Advisor to develop its first annual Health Care Watch special feature....

Finding new markets in life insurance
If your New Year’s resolution is to find new life insurance business, you’ll have your work cut out for you in 2010,...

The annuities manifesto
These are volatile times in the annuity market for distributors, producers and end users alike. ...

Columns


Up Front
I ran across an item that begged for inclusion in this column: President Obama is digging in his heels on financial fraud....

That's Life
The holidays are behind us and the new decade has begun....

LTCI Insider
Last month, we spoke to Joe Celano, president of INTRX HealthCare in New Orleans, about modifying your presentation to improve your closing rate....

Annuity Advisor
Preempting the objection is showing the consumer why the annuity fits their goals in spite of the negative aspects of buying the annuity....

Ethics in Action
As we’ve discussed over the prior two columns, “kicking the can” refers to engaging in bad habits that could end up hurting you,...

The Motivated Seller
Have you noticed that when a sports team wins a hampionship game, both the players and the coaches talk in terms of a...

The Close
Last month I said inflation destroys retirements. I want to expand on that statement. Inflation will be the biggest threat that Americans will face in 2010....

Departments


Feedback
It is interesting that the question of losing Social Security if you withdraw from Medicare comes now....

Seniors Speak Out
Not yet. But we have set up an appointment for early next week ...

Not that I’m aware of. My advisor seems to do right by me. I have no complaints....

Vitals
What are the biggest trends for the year? A USA Today report counts some of the top trends to look for — and to look out for­ — as you guide your clients through 2010....

Red Flag Reminder
For the last few years, regulators have been targeting free-lunch seminars as potential vehicles for senior financial abuse....

Marketing
We’ve weathered many economic storms....

Prospecting
The analysts are, in increasing numbers, starting to tout the end of the recession,...

Source List
View the 2010 long term care source list. ...

eNewsletter
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